← Back to Projects
CJLux
A polished digital experience built around luxury, confidence and editorial restraint.
PROJECT HERO MEDIA — 16:916:9
Restraint as a luxury material.
01 — Landing hero
The first impression.
The hero is quiet on purpose: space, cloth, and confidence.
LANDING HERO — DESKTOP16:9
02 — Brand introduction
Setting the visual direction.
Editorial type and warm neutrals set the house rules.
BRAND LANDSCAPE — DESKTOP16:10
BRAND DETAIL — PORTRAIT3:4
03 — Product discovery
Designed to invite exploration.
Product and story share the page without competing.
SUPPORTING PAGE4:5
PRIMARY PAGE — DESKTOP16:10
MOBILE DETAIL9:16
04 — Interaction system
Movement with purpose.
Movement is a glance, not a performance.
INTERACTION VIDEO — 16:916:9
INTERACTION DETAIL 014:3
INTERACTION DETAIL 024:3
05 — Conversion journey
From interest to action.
Look, choose, and enquire without breaking the register.
Discovery
DISCOVERY16:10
Selection
SELECTION16:10
Enquiry or checkout
ENQUIRY OR CHECKOUT16:10
06 — Responsive experience
Designed for every screen.
The same composure from a wide display to a pocket screen.
DESKTOP FRAME16:10
TABLET FRAME3:4
MOBILE FRAME 019:16
MOBILE FRAME 029:16
07 — Details that matter
The moments that complete the experience.
Stitches, captions, and hover states keep the finish.
NAVIGATION DETAIL16:9
TYPOGRAPHY DETAIL4:5
BUTTON / HOVER DETAIL1:1
MICRO-INTERACTION16:10
08 — Final experience
Built to be remembered.
A closing image that still refuses to shout.
FINAL EXPERIENCE — FULL WIDTH16:9